PPC AdWords Professional Status

The Qualified Google Advertising Professional logo shows that within Cornish Webservices we only use staff who have passed the Google AdWords Professional exam to manage client PPC campaigns.

Checking a claim to be an AdWords Qualified Company

How can I tell if a professional is really Qualified and not just lying to me?

The following is taken from the advice on Google's own website:

We (Google) take many measures to protect our users from conducting business with unethical individuals and companies. The best way to verify their qualification is by looking for the AdWords Qualified Individual or Company logo on their Professional Status page. This page includes Google's validation that the individual or company has received Qualified status within the Google Advertising Professionals programme.

You can find the Professional Status page by clicking on the AdWords Qualified Individual or Company logo that is visible from the individual's or company's website. If you do not find it there, simply ask your professional for the link to the page. Once you find the page, it is important to check for the following things so you can ensure that the page and professional are authentic:

• The professional's business name.
• Professional Status page hosting by Google. The prefix of the URL string should be 'http://adwords.google.co.uk/select/ProfessionalStatus.'
• Google's validation of the individual or company's Qualified status.

Why should I check the AdWords status?

Many PPC campaigns involve a large amount of (your) hard earned cash. It makes sense to ensure this is handled by people who have been trained and understand the full potential of Adwords advertising.

Unfortunately, there are many companies offering PPC management with no training or experience, and there have also been cases of false claims to be Qualified Adwords Professionals.