Quality and Certificates
ISO 9001 Accreditation
Cornish WebServices achieved ISO 9001 certification in 2010. This demonstrates we have a well documented set of procedures for running the business and producing client work to a high standard.
Company wide systems
Cornish WebServices adopted cloud based technology very early on for managing internal processes. We use a sophisticated CRM to ensure all staff can see what is going on for specific clients. We use a Project Management Tool for ensuring all staff can see progress on projects and help project managers ensure delivery of work to client satisfaction.
As a leading company in a fast moving area of technology, keeping up to date with new technology and sharing best practise is important. We have an internal WIKI for sharing technical knowledge and make use of social tools to help communication and efficient working.
Website Design Quality.
When designing websites, we validate all website code and test the website with a number of browsers including IE6, IE7, IE8, FireFox, Chrome and Safari. We test all new websites on both PCs and Macs, and on a variety of screen resolution and monitor sizes.
All new websites are automatically checked with regards to accessibility and colour blind issues. We also regularly check all links (internal and external) are working, including those to other websites.
Amateur websites will often look very good on one browser or one operating system, but look poor on different browsers. This is due to a lack of knowledge and no checking or validation process. Cornish WebServices have a set of quality checks we work through at the end of the website design process to ensure our websites correctly function on all browsers and perform well in the search engines.
PPC Management Quality.
We were the first UK PPC management company to only use staff who have passed the AdWords PPC exam to manage client PPC accaounts This ensures we can offer the highest standard of service to all clients.
Unlike many of our competitors we never outsource PPC management and always use qualified staff (not trainees) to manage client budgets.
Search engine optimisation Quality.
All search engine optimisation work uses 'ethical' or 'white' search engine optimisation techniques. We do not risk client websites being blacklisted from Google through use of 'keyword spanning' or any other similar technique. When acquiring links for websites, we take care to exclude those from link farms which are potentially harmful to the website.
Unlike many of our competitors, we do not outsource our search engine optimisation work, but keep this in house where we can keep greater control over its quality and execution.
Part of this work is to ensure the website is functioning 100% correctly with nothing present that could hinder the search robots from viewing and indexing the page. It is this consistent drive for high quality websites that underpins much of our search engine optimisation work and is why we have retained clients in this area since 2003.
Cornish WebServices have always designed accessible websites and have use a range of different tools to check accessibility. This includes automated accessibility checkers.
Cornish WebServices can also test websites with the JAWS screen reader as this produces a better website experience for those who rely on screen readers. JAWS (Jobs Access With Speech) is one of the most popular and versatile screen readers.